What is the primary aim of an exploratory sequential design?

The primary aim of an exploratory sequential design is to build on findings from qualitative data. This type of research design typically begins with qualitative data collection and analysis, which helps to identify key themes, questions, or variables that can then be further examined quantitatively. By leveraging insights gained during the qualitative phase, researchers can formulate hypotheses or design a quantitative phase that effectively tests specific aspects of the issues identified earlier.

In this context, the exploratory sequential design is especially useful in areas where there is a need to explore complex phenomena or understand participant perspectives before developing more structured research methodologies. This two-phased approach helps create a comprehensive understanding of a research problem by integrating qualitative insights into the quantitative work that follows.